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Category Archives: stewardship
The Effects of Gratitude
In the recent Slate Political Gabfest, John Dickerson talked about a study that showed the positive effects of gratitude. Participants were asked to critique someone’s cover letter. Those who simply received an acknowledgement of the work they did were far less … Continue reading
Posted in fundraising, stewardship
Tagged fundraising, gratitude, stewardship, thank you, thanks
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ALL Your Donors Are Important
I think I am a classic case of how not to cultivate a donor. Aside from regular mail solicitations, only once did I receive a phone thank you from (the organization). It’s such a little thing, but I was … Continue reading
Posted in fundraising, stewardship
Tagged development, donors, fundraising, giving, Philanthropy, stewardship
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Serendipity and Stewardship
Serendipity, aside from being a long-ago restaurant I used to enjoy, is having things –usually positive things–occur by chance. So it was when I read in the Chronicle of Philanthropy that according to IRS figures, individual giving to nonprofits dropped … Continue reading
Acknowledgements and Thank Yous
Years ago, when I was a school-based development director at a large research university, part of my job was to draft thank you letters for my dean for the gifts that came in. Elsewhere in the University, acknowledgements of receipt … Continue reading
The Dating Game
For too long, I’ve sketched out the development process as a circle with arrows, labeling each with the 4 “I”’s of fundraising. But I’ve both gotten bored with looking at it and concerned that leaves out a most important factor—stewardship … Continue reading
Posted in cultivation, development, donors, fundraising, prospecting, solicitations, stewardship
Tagged cultivation, development, fundraising, prospecting, stewardship
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