“‘The economics of direct mail are failing,’ writes Mark Rovner, a fund-raising consultant on the blog Sea Change Strategies. ‘That is more or less an uncontroverted fact It costs more to mail, and fewer new donors come back with each mailing. This trend has been masked somewhat by higher average gifts by donors you already have, but sooner or later, the acquisition crisis is going to affect bottom lines. For some, it already has.'”
Too Busy To Fundraise
Too Busy To Fundraise, a blog from Janet Levine Consulting, offers insights and information on fundraising, marketing and communications for every one who needs to raise funds for a nonprofit organization.
For over thirty years, Janet Levine has served the nonprofit sector, helping organizations to increase their fundraising capacity and create stronger boards. Starting in 1988 as Director of Corporate Relations for USC’s Engineering School, Janet worked as a front line fundraiser, ultimately becoming VP of Advancement at a public university. In 2007, Janet opened her consulting business. Her many clients have ranged from large to small, representing all areas of the sector. Janet Levine Consulting prides itself on taking nonprofits “from mired to inspired,” better able to fulfill their missions.
In addition to her consulting and coaching practice, Janet is a much sought after presenter at conferences, a regular trainer for such organizations as the Center for Nonprofit Management, Academy Go, and the The Nonprofit Partnership. She teaches three online classes for Ed2Go and has been on the faculty at UCLA’s fundraising certificate program.