Category Archives: Ask

Whose Needs Matter?

The eblast started by announcing “Save (our Organization)”  then mentioned a matching fund challenge.  That was good;  matching funds work.  But they work best when the appeal is also enticing.  Save us sounds too much like, “We are so bad … Continue reading

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On Asking

The other night I was the speaker at a Junior League general membership meeting.  My topic was about the fundraising ask.  But even before I got up to talk, one of the members gave the best workshop on why asking … Continue reading

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Don’t Let Technology Be Your Fundraiser

Technology.  I love it.  I hate it.  It’s made keeping in touch so much easier.  It’s made being meaningful about those touches so much more difficult.  That’s a minor problem when you are talking about your personal network.  It’s a … Continue reading

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How NOT to Engage Your Donors

My daughter is 41 years old.  In 7th and 8th grade she went to a private school that turned out to be the only school in her educational career that she enjoyed.  After she moved on to high school, I … Continue reading

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Raising Money

As election results sink in and so many are asking what now, one answer is to support those nonprofits that work in the areas likely to be most affected:  health care, immigration, gay rights, racism, sexism, real news, and so … Continue reading

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