Category Archives: cultivation

What’s In It For Them?

One of my guilty pleasures is reading the daily horoscope—mine, my husband’s, my kids, my grandkids. Usually I just feel silly wasting time; sometimes something strikes me as (almost) profound. The other day, my husband’s said “You may find yourself … Continue reading

Posted in cultivation, fundraising | Tagged , , , , | Leave a comment

Talking Themselves Into A Gift

When I first began facilitating trainings, my audience–like me–were mostly boomers. Learning, we believed, came from lectures given by experts. And, I confess, I loved being the expert. At first I followed the time honored procedure: lecture then time for … Continue reading

Posted in Ask, communication, cultivation | Tagged , , , , , , , , | Leave a comment

What Do You Really Need To Know About Your Prospects?

In my family, my husband and I each make our own philanthropic decisions.  I suppose, were one of us to decide on a rather more significant gift that usual, we would discuss this with each other, but maybe not. How … Continue reading

Posted in cultivation, fundraising | Tagged , , , , , , , , | Leave a comment

Support Comes From Those You Know

Fundraising.  To many people it is the simple act of asking someone else for money.  Well, maybe not so simple to do, but simple in concept.  And yet, just asking, while important, can—if not done right—be exactly the wrong thing … Continue reading

Posted in Ask, communication, cultivation, fundraising | Tagged , , , , , , | Leave a comment

The Beauty of Nudginess

My clients will tell you—I am a nudge.  Some of them might even call me a nag.  I try not to cross that line, but have determined better to nag occasionally than to let things go.  After all, they did … Continue reading

Posted in cultivation, fundraising, relationships | Tagged , , , , | 1 Comment