Category Archives: fundraising

Involve and Engage Your Supporters

If there is one immutable fact about fundraising it is that the more you involve your prospects and donors, the more likely it is that prospects will become donors and donors will continue to support your organization and cause. Given … Continue reading

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Five Reasons Your Fundraising Is Failing

You never ask!  This, above all, is the single most important reason fundraising fails.  As my father always told me:  If you don’t ask, you don’t get.  But do make sure that you are asking appropriately.  Which leads us to … Continue reading

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Make It As Easy to Stop a Monthly Gift as It Should Be to Start One

Monthly giving is becoming more and more popular for a whole lot of reasons: Donors can easily give larger amounts over a longer period than they might be able to in one fell swoop Monthly gifts help to level revenue … Continue reading

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What To Do About Donor Advised Funds

Suddenly, there is a lot of talk of Donor Advised Funds, or DAFs.  Although they’ve been around for ages, just in the past few years, organizations like Fidelity have been pushing them so hard that Fidelity Charitable Gift Fund was … Continue reading

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Getting It Right

Making a charitable gift is a wonderful thing.  But getting thanked incorrectly makes one feel horrible.  In the last few days I’ve: Been thanked for my gift, then received another thank you but for someone else’s gift Given a one-time … Continue reading

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