Tag Archives: end of year appeal

End of the Year Fundraising

It’s almost Thanksgiving. Will you be able to give thanks that your end of year campaign has already been launched or ready to go?  Or will you be panicking that (once again) a great opportunity is being lost? Whether it is … Continue reading

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Don’t Forget to Ask

This time of year I am spending a lot of my time working with clients on developing their end of year appeal.  And while I push for a multi-platform approach, the direct mail letter is almost always the launching mechanism … Continue reading

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Rethinking the End of the Year Appeal

Most sustainable giving happens at the end of the year. That’s a pretty well documented fact, along with the other well documented one: most nonprofits ask their donors for support at the end of the year. For us sustainable supporters, … Continue reading

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