Tag Archives: online giving

More Giving Online. So What?

“Online Giving Up Over Previous Years” the headline read.  As if that means anything.  Thirty years ago, when I started my fundraising career, headlines could have read “Credit Card Giving Up Over Previous Years” and it would have had the … Continue reading

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Giving Online

I keep reading how ” online giving” is on the rise, as if all a nonprofit has to do to increase its fundraising is to put up a donation page on the web. But all the donate now buttons and … Continue reading

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Make Online Giving Count

From the contents of my inbox, it is clear that nonprofits are getting the message—online giving is growing. Every day, sometimes several times a day, I get an email from an organization exhorting me to give now. This is all … Continue reading

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